unsurvey
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unsurvey is a revolutionary customer research platform, now part of G2 and backed by Y Combinator, designed to transform how businesses gather insights. It moves beyond static, impersonal forms, offering infinitely scalable, AI-moderated interviews that feel like genuine human conversations. By leveraging advanced AI, unsurvey allows you to obtain deep qualitative and quantitative customer insights at a fraction of the time and cost of traditional methods—delivering actionable results in hours, not months.
The platform engages participants in their preferred language and modality (voice, video, or text) across more than 50 languages, ensuring higher completion rates and more thoughtful responses. The AI interviewer can ask intelligent follow-up questions, probe for details, and clarify responses, capturing nuances like sentiment and emotion that are often missed in standard surveys. This dynamic approach makes the experience more enjoyable for respondents and yields richer, more authentic data for researchers.
How to use unsurvey
Using unsurvey is an intuitive process designed for speed and efficiency:
- Design Your Conversation: Start by describing your research goals in natural language. The AI will automatically generate a tailored conversational flow for you. Alternatively, use the powerful no-code, drag-and-drop editor to build your interview flow, adding custom logic and questions.
- Add Stimuli: Enhance the interview by incorporating various stimuli. You can include images, videos, links to websites, or even interactive Figma prototypes for respondents to see and react to during the conversation.
- Configure and Invite Participants: Control who can participate. You can run anonymous open surveys, invite specific contacts via email, or leverage unsurvey's integration with global panel partners to reach your target audience.
- Launch and Automate: Deploy your unSurvey. The AI handles the entire interview process, engaging each respondent in a personalized, one-on-one conversation.
- Analyze Insights: As interviews are completed, the platform automatically transcribes and analyzes the data. Access raw transcripts, AI-generated summaries, keyword identification, and deep-linked citations in real-time reports. Clean, structured data is extracted and presented with pre-built visualizations, ready for download and further analysis.
Core Features of unsurvey
- AI-Curated Conversation Flows: Describe your objective, and the AI designs a complete, logical interview flow for you.
- Human-like AI Interviewer: The AI asks dynamic follow-up questions, probes for deeper understanding, and adapts the conversation in real-time based on the respondent's answers.
- Multi-Modal Conversations: Engage users via their preferred channel: chat, video, or phone call, creating a more comfortable and natural experience.
- Multi-Lingual Support: Conduct interviews in over 50 languages without any manual translation work, enabling global research effortlessly.
- Built-in Stimuli: Seamlessly integrate images, videos, websites, and Figma prototypes into the conversation for direct feedback.
- Advanced Analytics & Visualization: Go from raw conversations to actionable insights instantly with automated transcription, summaries, keyword analysis, and structured data visualization.
- Panel Integration: Easily manage and expand your research panel through unsurvey's global partners.
- Extensive Integrations: With over 7,000 integrations, you can automate workflows by triggering surveys from other apps (like a CRM event) and sending data back.
Use Cases for unsurvey
unsurvey is versatile and can be applied across various research needs:
- Product Development: Gather in-depth feedback on new features, concepts, or prototypes.
- UX Research: Understand user journeys, pain points, and usability issues with interactive tests.
- Market Research: Validate new market opportunities, test brand messaging, and understand consumer behavior.
- Customer Experience (CX): Capture detailed customer stories and sentiment following a support interaction or purchase.
- Brand Perception: Conduct studies to see how your brand is perceived in the market compared to competitors.
Advantages of unsurvey
Compared to traditional survey tools, unsurvey offers significant advantages:
- Speed: Get comprehensive insights in hours, a process that typically takes weeks or months.
- Cost-Effectiveness: Achieve up to 95% cost savings compared to traditional moderated interviews and focus groups.
- Depth of Insight: Combines the richness of qualitative interviews with the scale of quantitative surveys.
- Higher Engagement: The conversational format is more enjoyable for respondents, leading to higher completion rates and more candid feedback.
- Scalability: Conduct thousands of in-depth interviews simultaneously without logistical constraints.
Pricing and Plans
unsurvey operates on a freemium model, making it accessible for various needs. While specific pricing should be checked on the official website, the plans are typically structured as follows:
- Free Plan: Ideal for individuals or small projects, offering a limited number of free interviews to get started and experience the platform's core features.
- Pro Plan: Designed for professionals and teams who conduct research regularly. This plan typically includes a higher volume of interviews, advanced features like logic branching, and more customization options.
- Enterprise Plan: A custom solution for large organizations with needs for high-volume research, advanced security, dedicated support, panel integration, and custom integrations.
Please visit the official unsurvey website for the most current and detailed pricing information.
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