Whatmore Overview
Whatmore is a comprehensive AI-powered visual marketing platform designed specifically for e-commerce, with a strong focus on the fashion industry. It provides a suite of tools to help Direct-to-Consumer (DTC) brands create high-quality, conversion-focused visual content without the need for expensive and time-consuming photoshoots. The platform is divided into two main products: AI Studio for content generation and Shoppable Videos for interactive website integration.
With Whatmore's AI Studio, brands can transform flatlay product photos into hyper-realistic on-model images. Users have granular control over the model's appearance, including ethnicity, age, pose, and expression. The platform also excels at converting static images into dynamic, short-form videos suitable for product pages, social media ads (like TikTok/Reels), and marketplaces. This process dramatically cuts down on production costs and speeds up the launch of new collections.
The Shoppable Videos feature allows brands to embed interactive video widgets directly onto their websites (home pages, collection pages, and product detail pages) with a simple, no-code installation, particularly for Shopify stores. These widgets, such as floating cards and video carousels, are designed to increase user engagement, improve time-on-page, and ultimately drive sales by making the shopping experience more immersive and informative.
How to use Whatmore
Using Whatmore is a streamlined process designed for efficiency. For content creation in the AI Studio, users typically follow these steps:
- Upload Content: Start by uploading a flatlay product image or providing a product URL from a Shopify or Amazon store.
- Generate On-Model Photos: Select from a diverse library of over 30 AI models. Customize the model's pose, expression, and angles to match your brand's aesthetic. You can also add various lifestyle backgrounds (indoor, outdoor, studio) instantly.
- Create Videos from Images: Use the generated on-model images or your own product shots to create videos. Control every aspect of the shot, including model activity, facial expressions, and camera movements (e.g., zoom, pan).
- Customize and Finalize: Add generative text overlays for promotions, upscale the final creative to 2K or 4K quality, and save high-performing formats as templates for bulk creation across your entire catalog.
- Implement Shoppable Videos: For Shopify users, install the Whatmore app with one click. Choose a widget template (e.g., Video Stories, Carousels), upload your videos, and use the AI auto-tagging feature to link products. The widget can then be placed on any page without impacting site speed.
Core Features of Whatmore
- Flatlay to On-Model Generation: Instantly create photorealistic on-model shots from flat product photos.
- AI Model Swap: Choose from a diverse range of virtual models, controlling ethnicity, age, and style, with full commercial rights.
- Image to Video Conversion: Generate dynamic, ad-ready videos from static images with precise control over model actions and camera angles.
- AI Backgrounds: Seamlessly add or change backgrounds to indoor, outdoor, or studio settings.
- Shoppable Video Widgets: Interactive, no-code video players for websites that boost engagement and conversions. Templates include floating cards, video stories, and carousels.
- Bulk Creation & Templates: Save successful creative formats as templates to scale content production for your entire product catalog.
- A/B Testing: Test different shoppable videos to identify which versions convert best and optimize your strategy.
- Advanced Retargeting: Create custom audiences for Meta ads based on user interaction with your videos.
Use Cases for Whatmore
Whatmore is ideal for fashion and apparel brands looking to scale their visual marketing efforts. Key use cases include:
- Increasing Product Page Conversions: Replace static images with dynamic on-model photos and explainer videos to help customers visualize fit and style, leading to higher conversion rates.
- Accelerating Collection Launches: Eliminate photoshoot delays by instantly generating all necessary lifestyle and on-model content for new product drops, significantly reducing time-to-market.
- Boosting Ad Performance: Create scroll-stopping, TikTok/Reels-style videos from product shots to combat ad fatigue and increase click-through rates (CTR) on platforms like Meta and Google.
- Scaling Content Production: Enable small marketing teams to produce a large volume of high-quality visual content for product pages, ads, social media, and marketplaces without a large budget.
Advantages of Whatmore
Whatmore offers significant advantages over traditional content creation methods. It drastically reduces production costs by eliminating the need for models, photographers, and studios. The platform accelerates the go-to-market timeline, allowing brands to be more agile and responsive to trends. By providing engaging and interactive content, it has been shown to increase key e-commerce metrics like conversion rates, time-on-site, and return on ad spend (ROAS). Furthermore, users own full commercial rights to all content created, and the platform's seamless integration with Shopify makes it incredibly accessible for a large segment of the e-commerce market.
Pricing and Plans
Whatmore operates on a freemium, credit-based model. There is a Free plan that provides 20 credits for users to explore the AI Studio's features, though exports are watermarked. For the Shoppable Videos feature, there is a 14-day free trial. Paid plans, such as the Growth plan, offer more credits and better rates. On the Growth plan, generating an image costs 2 credits, while a 4-second video costs 10 credits. Higher-tier plans offer more credits and reduce the cost per video to as low as 6 credits, providing more value for brands with larger content needs. All paid plans grant full, lifetime commercial usage rights for the generated content.
Traffic
Latest traffic
Status
Monthly traffic trend
- 2025-9: 73.8K
- 2026-1: 71.0K
- 2026-2: 65.6K
- 2026-3: 74.3K
- 2026-4: 66.7K
- 2026-5: 77.6K
Geography
Top 5 countries / regions
- 🇮🇳India32.6%
- 🇺🇸United States29.9%
- 🇳🇬Nigeria17.2%
- 🇻🇳Vietnam10.7%
- 🇬🇧United Kingdom9.7%
Traffic sources
| Source type | Percentage |
|---|---|
Direct | 79.0% |
Referral | 21.0% |
Top keywords
| Keyword | Cost per click |
|---|---|
| chatgot | $0.15 |
| cutout pro | $0.20 |
| soulgen | $0.88 |
| whatmore | $3.02 |
| whatmore ai | $0.00 |
Whatmore Videos on YouTube
Tech Rahul Pal - Wordpress & Shopify Expert
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