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Fillout
Workflow Automation · 4.2M monthly visits

Fillout is a powerful, modern form builder designed to create highly customizable and brand-aligned forms, surveys, and quizzes. It excels at automating data collection and workflows through deep, native integrations with tools like Airtable, Notion, and Salesforce. Features include scheduling, payments, e-signatures, and advanced conditional logic, making it a comprehensive solution for businesses to streamline data intake securely and efficiently.

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VS
HeyForm
Data Collection · 13.8K monthly visits

HeyForm is an open-source form builder designed for small businesses. It features an AI copilot to accelerate form creation, extensive customization options, and powerful tools like conditional logic. It simplifies data collection, lead generation, and workflow automation through seamless integrations with numerous popular applications.

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Fillout vs HeyForm: pricing, features, traffic, and use cases

Compare Fillout and HeyForm across positioning, pricing, traffic, and user feedback using structured factual data.

Updated Aug 23, 2026

Product overview

Fillout Product overview

Fillout is a powerful, modern form builder designed to create highly customizable and brand-aligned forms, surveys, and quizzes. It excels at automating data collection and workflows through deep, native integrations with tools like Airtable, Notion, and Salesforce. Features include scheduling, payments, e-signatures, and advanced conditional logic, making it a comprehensive solution for businesses to streamline data intake securely and efficiently.

Preview

HeyForm Product overview

HeyForm is an open-source form builder designed for small businesses. It features an AI copilot to accelerate form creation, extensive customization options, and powerful tools like conditional logic. It simplifies data collection, lead generation, and workflow automation through seamless integrations with numerous popular applications.

Preview

Detailed feature comparison

FeatureFilloutHeyForm
Primary categoryWorkflow AutomationData Collection
Added2025-08-142025-08-14
PricingFreemiumFreemium
Official websitewww.fillout.comheyform.net
Product typeWebsiteWebsite
Performance data
User ratingNot verifiedNot verified
Comments00
Monthly visits4.2M13.8K
Monthly growth-3%-41.2%
Favorites11976
DetailsView detailsView details

Fillout vs HeyForm monthly traffic

Compare Fillout and HeyForm by monthly reach, traffic trend, visit depth, top regions, and acquisition sources.

How to interpret the traffic data

In the Fillout vs HeyForm monthly traffic comparison, Fillout currently shows 4.2M visits and HeyForm shows 13.8K; Fillout has about 303.8 times the visible traffic of HeyForm, an absolute difference of about 4.2M visits. This reflects visible reach, not feature quality or paid users.

Both tools provide verified traffic details, so monthly trends, visit depth, regions, and acquisition sources can be compared on the same basis.

Fillout monthly traffic:

Latest traffic

Monthly visits
4.2M
Avg. visit duration
3:40
Pages per visit
4.07
Bounce rate
56.25%
Data updated 2026-06-15

Monthly traffic trend

  • 2025/9: 3.5M Monthly visits
  • 2026/1: 4.5M Monthly visits
  • 2026/2: 4.1M Monthly visits
  • 2026/3: 5M Monthly visits
  • 2026/4: 4.3M Monthly visits
  • 2026/5: 4.2M Monthly visits

Top regions

Top 5 countries/regions
Country/regionPercentageTraffic
🇺🇸United States62.9%2.6M
🇨🇦Canada11.52%483.5K
🇬🇧United Kingdom9.38%393.7K
🇵🇭Philippines8.22%345K
🇫🇷France7.98%335K

Traffic sources

Source typePercentageTraffic
Direct72.81%3.1M
Referral21.03%882.7K
Email6.16%258.6K

Search keywords

fill outfilloutfillout for airtablefillout pricingfilout

HeyForm monthly traffic:

Latest traffic

Monthly visits
13.8K
Avg. visit duration
0:43
Pages per visit
2.06
Bounce rate
43.5%
Data updated 2026-06-15

Monthly traffic trend

  • 2025/9: 19.4K Monthly visits
  • 2026/1: 16.3K Monthly visits
  • 2026/2: 11.6K Monthly visits
  • 2026/3: 8.4K Monthly visits
  • 2026/4: 23.5K Monthly visits
  • 2026/5: 13.8K Monthly visits

Top regions

Top 5 countries/regions
Country/regionPercentageTraffic
🇺🇸United States34.45%4.8K
🇮🇳India32.35%4.5K
🇩🇪Germany16.44%2.3K
🇧🇷Brazil10.98%1.5K
🇫🇷France5.78%799

Search keywords

form builder open sourceheyformheyform e-mail verificationheyformsheyform screenshots
Traffic-based selection guidance: If public market visibility is an important first-pass criterion, investigate Fillout first. The final choice should still follow taxonomy, use case, and a real trial because higher traffic does not prove broader capabilities or better workflow fit.

Usage comparison

Compare the core capabilities of Fillout and HeyForm

Fillout Core features

Lead Generation
Forms & Surveys
Workflow Automation
Data Collection

HeyForm Core features

Lead Generation
Forms & Surveys
Data Collection

Use cases

Fillout Use cases

data collection
form builder
lead generation
survey creator
workflow automation
airtable integration
no-code
Notion integration
payments
scheduling
web forms

HeyForm Use cases

data collection
form builder
lead generation
survey creator
workflow automation
AI copilot
conditional logic
online forms
open source
small business

Fillout vs HeyForm：In-depth comparison and selection guidance

First decide whether the products solve the same kind of need

This in-depth Fillout vs HeyForm comparison uses only the product records, taxonomy, audience, traffic, and community signals available on this page. Fillout is primarily listed under “Workflow Automation”, while HeyForm is primarily listed under “Data Collection”, so the first decision is whether your actual task matches their recorded scope.

The structured fields currently show these decision-relevant differences: Primary category (Fillout: Workflow Automation; HeyForm: Data Collection); Monthly visits (Fillout: 4.2M; HeyForm: 13.8K); Monthly growth (Fillout: -3%; HeyForm: -41.2%); Favorites (Fillout: 119; HeyForm: 76); Website (Fillout: www.fillout.com; HeyForm: heyform.net). These facts are more useful for selection than brand visibility alone.

What market visibility and monthly traffic mean

In the Fillout vs HeyForm monthly traffic comparison, Fillout currently shows 4.2M visits and HeyForm shows 13.8K; Fillout has about 303.8 times the visible traffic of HeyForm, an absolute difference of about 4.2M visits. This reflects visible reach, not feature quality or paid users.

Both tools provide verified traffic details, so monthly trends, visit depth, regions, and acquisition sources can be compared on the same basis.

If public market visibility is an important first-pass criterion, investigate Fillout first. The final choice should still follow taxonomy, use case, and a real trial because higher traffic does not prove broader capabilities or better workflow fit.

Product positioning, use cases, and roles

Fillout and HeyForm currently overlap in shared categories: Lead Generation and Forms & Surveys; shared tags: data collection, form builder, lead generation, survey creator, and workflow automation. This can place both on the same shortlist, but it does not prove equal implementation, depth, or cost.

Fillout's unique categories/tags are Workflow Automation, Data Collection, airtable integration, no-code, Notion integration, payments, scheduling, and web forms; HeyForm's are Data Collection, AI copilot, conditional logic, online forms, open source, and small business. These unique fields are the strongest differentiators: validate the product whose recorded scope matches the task instead of following traffic alone.

What ratings, comments, and favorites can tell you

Fillout has no verified rating, 0 comments, 119 favorites, and 114 likes；HeyForm has no verified rating, 0 comments, 76 favorites, and 76 likes。

Neither product has enough rating or comment samples for a credible reputation ranking.

Selection guidance by actual need

When to evaluate Fillout first

Put Fillout on the priority trial list when the task aligns with “Workflow Automation” and especially Workflow Automation, Data Collection, airtable integration, no-code, Notion integration, and payments. This follows recorded positioning and does not imply unlisted capabilities are absent.

Fillout also currently records: pricing is freemium, product type is website, 4.2M verified monthly visits, no verified user rating. Verify any hard requirement around price, platform, or reach before trial, and do not let sparse review data substitute for testing.

When to evaluate HeyForm first

Put HeyForm on the priority trial list when the task aligns with “Data Collection” and especially Data Collection, AI copilot, conditional logic, online forms, open source, and small business. This follows recorded positioning and does not imply unlisted capabilities are absent.

HeyForm also currently records: pricing is freemium, product type is website, 13.8K verified monthly visits, no verified user rating. Verify any hard requirement around price, platform, or reach before trial, and do not let sparse review data substitute for testing.

How to validate the recommendation before deciding

The available data describes positioning, public visibility, and community signals, but it cannot prove output quality, speed, integration effort, privacy, or long-term cost in your workflow. Before deciding, run the same representative tasks in Fillout and HeyForm, then record completion time, accuracy, manual corrections, and the real paid threshold. A like-for-like trial turns this comparison into a defensible adoption decision.

Comparison FAQ

How should I choose between Fillout and HeyForm?
Compare positioning, pricing, taxonomy, and traffic maturity, then verify the latest details on each official website.
Where does this comparison data come from?
The factual baseline is derived from product, taxonomy, traffic, and community data. Reviewed editorial conclusions show their source and verification date.
What do unknown fields mean?
Unknown means there is not enough reliable evidence; the page does not fill gaps with assumptions.

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