Fibr

Fibr is a revolutionary AI-powered platform designed to function as an all-in-one Conversion Rate Optimization (CRO) workforce for modern marketing teams. It transforms your website into a smart, self-optimizing growth engine by automating the complex and time-consuming tasks of testing, personalization, and performance monitoring. Built by marketers for marketers, Fibr addresses the core challenges of low conversion rates and high customer acquisition costs (CAC) by deploying a team of specialized AI agents that work 24/7 to enhance your digital presence.

The platform is built around three core AI agents: LIV (Personalization Agent), MAX (Experimentation Agent), and AYA (Web Performance Agent). Together, they provide a comprehensive solution to run 100 times more experiments, 10 times faster, and deliver hyper-personalized experiences to every visitor. Fibr seamlessly integrates with your existing tech stack, including ad platforms, analytics tools, and CRMs, making it a powerful yet easy-to-adopt solution for driving measurable growth.

How to use Fibr

Getting started with Fibr is a straightforward process designed for immediate impact:

1. Sign Up and Integrate: Begin with a 30-day free trial to explore the full capabilities of the platform. Connect Fibr to your website and integrate it with your essential tools like Google Analytics (GA4), Google Tag Manager (GTM), Google Ads, Meta Ads, LinkedIn Ads, and your CRM or CDP.
2. Deploy the AI Agents: Activate the AI workforce. Configure LIV to start personalizing user experiences by creating rules based on traffic source, keywords, user behavior, or location. Launch MAX to begin running automated A/B tests on your landing pages, where it will generate hypotheses and test variations of headlines, CTAs, and images. Activate AYA to initiate 24/7 website performance monitoring.
3. Define Goals and Campaigns: Use the intuitive no-code visual editor to set up specific campaigns. For example, create a campaign to align landing page messaging with your Google Ads keywords or personalize content for visitors from different geographical regions.
4. Monitor and Optimize: Track the performance of your experiments and personalization campaigns through the Fibr dashboard. The platform provides real-time insights and detailed reports. The AI agents continuously learn from user interactions and automatically implement winning variations, ensuring your website is always optimized for the best possible results.

Core Features of Fibr

• LIV - Personalization Agent: Delivers 1:1 smart web pages by personalizing content, headlines, images, and CTAs based on ad campaigns, keywords, audience segments, real-time behavior, and geographic location.
• MAX - Experimentation Agent: Automates A/B testing from hypothesis generation to execution. It continuously learns and iterates on your website content to find the highest-converting combinations without manual intervention.
• AYA - Web Performance Agent: Provides 24/7 website monitoring, sending real-time alerts for performance issues like slow load times or broken elements, allowing you to fix problems before they impact conversions.
• No-Code Visual Editor: An intuitive WYSIWYG (What You See Is What You Get) editor that allows marketers to make changes, create variations, and launch campaigns without needing to write any code.
• Seamless Integrations: Natively integrates with major ad platforms (Google, Meta, LinkedIn), analytics tools, CRMs, and CDPs to create a unified optimization workflow.
• Enterprise-Grade Security: Fibr is SOC2 and ISO27001 certified, as well as GDPR and CCPA compliant, ensuring your data remains private and secure.

Use Cases for Fibr

Fibr is versatile and delivers value across various roles and industries:

• Performance Marketers: Align ad-to-landing page messaging to improve Google Quality Scores, reduce cost-per-click (CPC), and maximize return on ad spend (ROAS).
• E-commerce Businesses: A/B test pricing strategies, product descriptions, and promotional offers to increase average order value and overall revenue. Personalize the shopping experience for different customer segments.
• B2B & SaaS Companies: Increase lead generation by personalizing website content for different firmographics (company size, industry) and de-anonymizing visitors to deliver tailored experiences. Case studies show clients like Nixon Medical achieved a 4x boost in leads.
• CRO Agencies: Scale optimization efforts for multiple clients by automating the testing and personalization process, delivering faster results and higher ROI.

Advantages of Fibr

Fibr offers significant advantages over traditional CRO methods and tools:

• Automation at Scale: Eliminates the manual bottleneck of A/B testing, allowing teams to run and manage hundreds of experiments simultaneously.
• Cost Efficiency: Reduces reliance on large in-house CRO teams, expensive agencies, and a fragmented toolset, leading to significant savings in software and hiring costs.
• Holistic Approach: Combines personalization, experimentation, and performance monitoring into a single, unified platform for a comprehensive optimization strategy.
• Data-Driven Growth: Moves beyond guesswork by using AI to make informed, data-backed decisions that demonstrably improve conversion rates and other key metrics.
• Speed and Agility: Empowers marketing teams to launch campaigns and optimizations in minutes, not weeks, allowing them to stay ahead of the competition.

Pricing and Plans

Fibr offers a transparent pricing structure with a 30-day free trial (no credit card required).

• Starter Plan: Starting at $239/month (billed annually). Ideal for small businesses, it includes 1 website, up to 50k monthly tracked users, and 1 ad account integration.
• Pro Plan: Starting at $479/month (billed annually). Suited for growing teams, it includes 5 websites, up to 100k monthly tracked users, and 2 ad account integrations.
• Enterprise Plan: Custom pricing starting at $999/month. Designed for large organizations with traffic over 500k users, it offers unlimited domains, custom integrations (CRM, CDP), dedicated support, and an onboarding specialist.

All plans include access to all three AI agents (LIV, MAX, AYA), the visual editor, and standard integrations. Annual billing comes with a 20% discount compared to monthly payments.