sharpsell

Sharpsell is a comprehensive Sales Playbook Automation Platform trusted by industry-leading enterprises to empower their large and distributed sales forces. It's designed to bridge the gap between sales strategy and field execution by equipping sellers with the right knowledge, content, and skills at the exact moment of need. By automating sales playbooks, Sharpsell helps organizations scale consistent, deal-winning behaviors, leading to significant improvements in productivity and revenue. The platform has powered over 40 million sales conversations and is used by more than 550,000 sellers, demonstrating its effectiveness in real-world, high-velocity sales environments.

How to use sharpsell

Using Sharpsell involves a strategic approach to sales enablement. First, organizations work with Sharpsell to build and automate their sales playbooks, codifying best practices for different sales scenarios. Sales teams then access the platform (often via mobile devices) to get just-in-time support. During a customer interaction, a seller can instantly pull up dynamic product illustrations, personalized presentations tailored to the customer's profile, and ready reckoners for objection handling. For skill development, sellers engage in AI-powered role-play challenges and interactive learning journeys. Managers use the analytics dashboards to track content effectiveness, team performance, and individual learning progress, allowing for data-driven coaching and strategy refinement.

Core Features of sharpsell

• Sales Playbook Automation: Build and deploy dynamic sales playbooks that guide sellers through every stage of the sales cycle.
• Just-in-Time Content: Arm your sales team with a centralized library of personalized and dynamic content, including sales pitches, product comparisons, and ready reckoners, accessible on the go.
• Dynamic Presentation Creation: Automatically generate compelling presentations personalized for each customer and seller, with dynamic page ordering and data synchronization.
• Interactive Learning & AI Role-Plays: Utilize gamified learning journeys, quizzes, and AI-powered role-play challenges to practice pitches and handle objections in a simulated environment, with feedback from trainers.
• Analytics and Dashboards: Gain deep insights into content intelligence, people intelligence, and learning analytics. Manager dashboards provide a complete overview of team performance.
• CRM Integration: Seamlessly integrate with your existing CRM, HRMS, and other sales tools to create a unified workflow and ensure high adoption.
• Personalized Product Value Illustration: Use dynamic calculators and illustrators to clearly demonstrate product value to customers.

Use Cases for sharpsell

Sharpsell is highly effective across various industries with large field sales teams:

• Banking, Financial Services, and Insurance (BFSI): Insurance agents at Aditya Birla Life Insurance used Sharpsell to sell 56% more policies. Kotak Life Insurance saved 90% on collateral creation and distribution costs. It helps advisors with need analysis, objection handling, and pitching complex financial products.
• Pharmaceuticals & Healthcare: Medical Representatives (MRs) use the platform to make a stellar first impression on Healthcare Professionals (HCPs), providing them with the latest product information and handling complex queries effectively.
• Automotive: Dealer Sales Executives (DSEs) leverage Sharpsell to impress car buyers with dynamic comparisons, personalized pitches, and up-to-date product knowledge.
• Consumer Durables: In-store demonstrators use the platform to stay current with a rapidly changing product landscape, engage customers effectively, and handle objections on the spot.

Advantages of sharpsell

Sharpsell offers a significant competitive edge by transforming sales teams into trusted advisors. Key advantages include a proven 56% increase in revenue generated by sellers, a 90% reduction in costs related to collateral creation, and extremely high user adoption rates (98% at Axis Mutual Fund). The platform's 'just-in-time' nature ensures that sellers are always prepared, confident, and effective. Its focus on practical, field-tested solutions and AI-driven training directly translates to faster deal closures and improved customer engagement.

Pricing and Plans

Sharpsell offers personalized plans tailored to business needs, team size, and growth stage. The pricing is structured across three main tiers:

• Standard: Includes basic features for collateral sharing, content management, presentation creation, and learning journeys.
• Enterprise: Offers all Standard features plus advanced capabilities like AI-powered role-plays, advanced analytics and dashboards, and deeper integration options.
• Transform: The most comprehensive plan, including all Enterprise features along with high-availability support, single sign-on (SSO), and premium professional services.

Additionally, Sharpsell provides add-on services like the Content Pod (for content creation), Engineering Pod (for custom integrations), and Program Management for expert help with deployment and strategy. For specific pricing details, businesses are encouraged to book a demo and get a personalized quote.