Bilibili Member Overview
Bilibili Member (大会员) is the official premium subscription service offered by Bilibili, one of the world's largest video-sharing platforms and cultural communities, especially popular for its extensive collection of anime, comics, and games (ACG) content. This membership is designed to provide dedicated users with an elevated, uninterrupted, and exclusive entertainment experience. By subscribing, users can bypass advertisements, access a rich library of licensed and exclusive content, and enjoy superior video and audio quality, transforming their Bilibili journey from a standard viewing experience into a premium entertainment hub.
The service caters not only to anime enthusiasts but also to fans of movies, documentaries, variety shows, and original Bilibili productions. It's an all-in-one package for those who want to get the most out of the platform's diverse ecosystem, which includes video streaming, live broadcasting, gaming, and a vibrant community powered by its signature 'danmu' (bullet commentary) system.
How to use Bilibili Member
Activating and using Bilibili Member benefits is a straightforward process integrated into the Bilibili platform:
- Create or Log In: First, you need a standard Bilibili account. You can register for free on the Bilibili website or through its mobile app.
- Navigate to the Membership Page: Once logged in, find the 'Premium' or '大会员' section, usually accessible from your user profile or the main navigation bar.
- Choose a Plan: Select a subscription plan that suits your needs. Bilibili typically offers monthly, quarterly, and annual subscription options, with longer-term plans providing better value.
- Complete Payment: Follow the prompts to complete the payment using one of the supported methods.
- Enjoy Premium Features: Once the subscription is active, all Member benefits are automatically applied to your account. You can start watching exclusive content (marked with a 'Premium' or '会员' badge), select 4K resolution on supported videos, and enjoy an ad-free experience across the platform.
Core Features of Bilibili Member
- Ad-Free Viewing: Enjoy all videos on the platform without any pre-roll or mid-roll advertisements for a smooth, uninterrupted experience.
- Exclusive Content Library: Gain access to a massive and constantly updated library of member-only content, including the latest anime series, licensed movies from around the world, high-production documentaries, and exclusive Bilibili original shows.
- High-Resolution Streaming: Watch content in stunning quality with access to 1080p60 (60fps) and 4K Ultra HD resolutions on supported videos, providing a cinematic viewing experience.
- Early Access to Series: Be the first to watch new episodes of popular series, as members often get access hours or even days before free users.
- Advanced Danmu Features: Unlock special 'danmu' (bullet commentary) options, such as colored or positioned comments, allowing you to express yourself more creatively in the community.
- Exclusive Profile Customizations: Personalize your Bilibili profile with member-exclusive avatar pendants, profile backgrounds, and custom emoji packs.
- Monthly B-Coin Vouchers: Receive monthly coupons for B-Coins, Bilibili's virtual currency, which can be used to tip creators or purchase virtual items.
- Game-Related Perks: Get exclusive in-game gift packs and benefits for many games published or partnered with Bilibili.
Use Cases for Bilibili Member
Bilibili Member is ideal for a wide range of users:
- Anime Fans: For those who want to watch the latest simulcast anime series legally, in high definition, and without ads.
- Movie Buffs: Users looking for a diverse collection of international and Chinese films, including niche and classic titles.
- Documentary Enthusiasts: Individuals who appreciate high-quality, informative documentaries on topics ranging from history and science to culture.
- Bilibili Power Users: Dedicated community members who want to support the platform and its creators while enjoying the best possible user experience.
- Content Creators: Researchers and creators who use the platform for inspiration and analysis can benefit from uninterrupted access to a wide range of high-quality content.
Advantages of Bilibili Member
The primary advantage of Bilibili Member is the significant enhancement of the user experience. The ad-free environment alone is a major draw, allowing for true immersion in the content. The value offered by the exclusive content library is substantial, often being the sole legal platform for many popular anime series in the region. Furthermore, the commitment to high-quality streaming (4K) and community-enhancing perks makes the subscription a comprehensive upgrade for anyone who frequently uses Bilibili for entertainment or community interaction.
Pricing and Plans
Bilibili operates on a freemium model. The core platform is free to use, while Bilibili Member is a paid subscription. The pricing is typically structured as follows:
- Monthly Subscription: A flexible plan for short-term access.
- Quarterly Subscription: A mid-term option with a slight discount compared to the monthly rate.
- Annual Subscription: The most cost-effective plan, offering a significant discount for a one-year commitment.
Prices may vary slightly by region and are subject to promotions. Users can subscribe directly through the Bilibili website or mobile app.
Traffic
Latest traffic
Status
Monthly traffic trend
- 2025-9: 5.0M
- 2026-1: 5.2M
- 2026-2: 5.2M
- 2026-3: 4.7M
- 2026-4: 4.6M
- 2026-5: 4.8M
Geography
Top 5 countries / regions
- 🇨🇳China91.7%
- 🇺🇸United States2.9%
- 🇹🇼Taiwan2.5%
- 🇭🇰Hong Kong SAR China2.2%
- 🇸🇬Singapore0.7%
Traffic sources
| Source type | Percentage |
|---|---|
Direct | 67.3% |
Referral | 32.0% |
Email | 0.7% |
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