Cheers

Cheers is a revolutionary platform designed to function as a Frontline Brand Control Center, fundamentally changing how businesses understand and manage their customer experiences. It addresses a critical blind spot in traditional reputation management: the inability to attribute specific customer feedback to the individual frontline employees who create those experiences. By transforming anonymous, aggregated data into clear, actionable insights, Cheers empowers companies to recognize top performers, provide targeted coaching, and strategically scale successful customer interactions.

The platform's core innovation lies in its ability to bridge the gap between customer interactions and employee performance data. Instead of relying on vague average scores, Cheers provides a real-time, granular view of how each team member contributes to the brand's reputation. This is achieved through a seamless and frictionless process for both the customer and the employee, leveraging AI to analyze feedback and drive meaningful business outcomes.

How to use Cheers

The process is designed for simplicity and high engagement, involving four key steps:

1. Initiate the Connection: A frontline employee, equipped with an NFC-enabled badge or a unique digital link, invites the customer to share feedback. This can be done with a simple tap of the customer's phone on the badge, requiring no app downloads or complex logins.
2. The Customer Takes Action: The tap instantly opens a fully customizable, branded mobile webpage. Here, the customer is presented with several one-tap options, such as leaving a review on Google, joining a loyalty program, referring a friend, or submitting private feedback.
3. Data is Instantly Attributed: This is the crucial link. Cheers' AI analyzes the sentiment of the feedback and instantly attributes every interaction—be it a 5-star review, a loyalty sign-up, or a referral—to the specific employee who initiated the connection. Anonymous data becomes a thing of the past.
4. Unlock Actionable Insights: The attributed data flows into a real-time control center dashboard. Managers can view leaderboards, track online reviews, monitor loyalty sign-ups, and identify top-performing employees. This allows for immediate recognition, targeted coaching for those who need it, and the ability to engineer the specific behaviors that drive positive brand perception.

Core Features of Cheers

• Individual Employee Attribution: Uses NFC badges and unique links to tie every piece of customer feedback directly to the responsible employee.
• AI-Powered Sentiment Analysis: Automatically analyzes the content and sentiment of customer reviews to provide deeper insights.
• Real-time Performance Dashboard: A central hub to monitor key metrics like customer interactions, Google Reviews, average ratings, loyalty sign-ups, and referrals.
• Employee Leaderboards: Fosters healthy competition and motivation by publicly showcasing top performers based on various metrics.
• Customizable Customer Action Pages: Businesses can fully brand the mobile landing page and choose the specific actions they want to encourage (e.g., reviews, app downloads, social media follows).
• Online Reputation Management: Directly facilitates the collection of positive reviews on platforms like Google, significantly boosting online ratings.
• Private Feedback Channel: Offers an option for customers to submit negative feedback directly to management, allowing for proactive issue resolution before a public negative review is posted.

Use Cases for Cheers

Cheers is ideal for any business with a frontline team interacting directly with customers. For example, a home services company like Vivint Smart Home used Cheers to collect over 65,000 5-star reviews across 400 locations in just 5 months by attributing feedback to individual technicians. Other use cases include retail, where it can track the performance of sales associates; hospitality, for recognizing outstanding hotel or restaurant staff; and field sales, for monitoring customer satisfaction with individual representatives.

Advantages of Cheers

The primary advantage of Cheers is its ability to make performance visible and actionable. It moves beyond managing vague averages to leading individuals. By providing clear, undeniable data on who is delighting customers, it allows businesses to reward excellence, coach effectively, and motivate the entire team. This system not only improves employee morale and performance but also directly impacts the brand's online reputation, ensuring that the positive experiences created by the team are captured and amplified online. This is especially critical in the age of AI-driven search, where LLMs analyze the substance of reviews to make recommendations.

Pricing and Plans

Cheers operates on a customized pricing model tailored to the specific needs and scale of each business. Pricing information is not publicly available on the website. Interested companies are encouraged to book a demo through the official website to receive a personalized quote and learn how the platform can be configured to meet their unique goals.