Mural Overview
Mural is a leading visual collaboration platform that transforms teamwork by providing a shared, interactive digital workspace. Designed for modern, often remote or hybrid teams, Mural serves as an online whiteboard where groups can collectively brainstorm, organize thoughts, plan projects, and facilitate engaging workshops. It empowers teams to move from siloed work to a synced, customer-led strategy, making collaboration more effective and visually intuitive.
At its core, Mural leverages the power of a flexible, infinite canvas where users can add sticky notes, text, images, icons, and diagrams. The platform is enhanced with Mural AI, a suite of intelligent features that accelerate workflows. Mural AI can generate new ideas, summarize complex discussions on sticky notes, and organize information into thematic clusters or mind maps, turning chaotic brainstorming sessions into actionable insights. This AI integration, especially with Microsoft 365 Copilot, elevates team productivity to new heights.
How to use Mural
Using Mural is straightforward and designed for intuitive collaboration. First, a user starts a new session by either choosing a blank canvas for freeform thinking or selecting one of hundreds of pre-built templates tailored for specific tasks like brainstorming, project planning, agile ceremonies, or design thinking workshops. Team members are then invited to the mural via a shared link, where they can collaborate in real-time. Participants can see each other's cursors, add content simultaneously, and use features like voting and timers to structure the session. Facilitators can use 'Facilitation Superpowers™' to guide the group, summon participants to a specific area, and manage the flow of the workshop. Once the work is complete, murals can be exported as images or PDFs, or integrated with other tools like Jira, Slack, and Microsoft Teams to continue the workflow.
Core Features of Mural
- Mural AI: Generate ideas, summarize notes, and cluster content automatically to speed up synthesis and decision-making.
- Infinite Canvas: A limitless digital whiteboard space for teams to explore ideas without constraints.
- Extensive Template Library: Hundreds of ready-to-use templates for icebreakers, brainstorming, strategic planning, retrospectives, and more.
- Real-time Collaboration: Work together simultaneously with features like live cursors, comments, voting, and timers.
- Facilitation Superpowers™: A suite of tools for facilitators to run effective and engaging workshops, including a laser pointer, private mode, and the ability to summon participants.
- Rich Media & Integrations: Embed documents, images, videos, and connect with popular tools like Microsoft 365, Jira, Slack, Asana, and GitHub.
- Enterprise-Grade Security: Compliant with GDPR, CCPA, and other major security standards, ensuring data is safe and secure.
Use Cases for Mural
Mural is versatile and supports various teams and functions. For R&D and Product teams, it's used for brainstorming, creating user journey maps, sprint planning, and conducting retrospectives. Marketing and Sales teams leverage Mural for go-to-market strategy planning, campaign development, and building customer personas. Consulting firms use it to run interactive client workshops, map out business processes, and facilitate strategic planning sessions. It's also valuable for Human Resources for onboarding, training, and team-building activities, creating a more engaging experience for employees.
Advantages of Mural
The primary advantage of Mural is its ability to break down communication silos and foster a culture of collaboration. It creates a single, visual source of truth that aligns cross-functional teams, regardless of their physical location. By increasing meeting efficiency and empowering productivity with AI and templates, Mural helps teams get more done in less time. It encourages innovation by providing a structured yet flexible environment for creative thinking. Furthermore, its robust security features and scalability make it a trusted choice for large, security-conscious enterprises like SAP and HPE.
Pricing and Plans
Mural offers a freemium model with several tiers to accommodate different needs:
- Free Plan: Ideal for individuals and small teams starting out, offering a limited number of murals and basic features.
- Team+ Plan: A per-user, per-month subscription that includes unlimited murals, access to the full template library, and advanced collaboration features like voting and timers.
- Business Plan: Aimed at larger teams and organizations, this plan adds advanced administrative controls, single sign-on (SSO), and priority support.
- Enterprise Plan: A custom-priced solution for large corporations requiring advanced security, compliance, dedicated support, and deeper integrations.
Traffic
Latest traffic
Status
Monthly traffic trend
- 2025-9: 2.1M
- 2026-1: 2.2M
- 2026-2: 2.2M
- 2026-3: 2.3M
- 2026-4: 2.1M
- 2026-5: 1.9M
Geography
Top 5 countries / regions
- 🇺🇸United States55.0%
- 🇬🇧United Kingdom16.6%
- 🇩🇪Germany16.3%
- 🇧🇪Belgium6.4%
- 🇨🇦Canada5.7%
Traffic sources
| Source type | Percentage |
|---|---|
Direct | 82.1% |
Referral | 15.1% |
Email | 2.8% |
Top keywords
| Keyword | Cost per click |
|---|---|
| canva | $0.84 |
| miro | $1.09 |
| mural | $0.91 |
| tier list | $2.13 |
| tier list maker | $1.81 |
Mural Videos on YouTube
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