Bucket Overview
Bucket is a purpose-built feature management platform designed specifically for modern SaaS companies that use TypeScript. It moves beyond simple on/off toggles, offering a sophisticated, developer-first experience to ship features faster and more safely. The platform's core philosophy is to integrate seamlessly into existing developer workflows, reducing friction and automating tedious maintenance tasks, most notably through its innovative AI-powered features.
At its heart, Bucket provides a robust system for feature flagging, allowing teams to test new code in production with specific user or company segments before a full rollout. This minimizes risk and allows for real-world validation. What sets Bucket apart is its opinionated approach, optimized for the B2B SaaS model. It treats 'companies' as first-class citizens, enabling developers to easily assign features to entire companies or filter them by subscription plans, a common pain point with generic flagging tools.
A standout feature is the AI Flag Cleanup. Bucket's AI identifies unused or stale feature flags in your codebase and automatically generates pull requests in GitHub to remove them. This tackles a significant source of technical debt, keeping the codebase clean and maintainable without manual intervention. This focus on automation and developer experience (DX) is a recurring theme, with deep integrations into the tools developers use daily.
How to use Bucket
Getting started with Bucket is designed to be fast and intuitive, integrating directly into the developer's environment. The typical workflow is as follows:
- Create a Flag: You can create a new feature flag in multiple ways to suit your workflow: through the Bucket web UI, directly from a Linear issue, via the command line with the Bucket CLI (
npx @bucketco/cli new), or even from within your code editor using the Master Control Program (MCP) which works with most modern editors and LLM chat clients. - Implement in Code: Integrate the flag into your application using Bucket's type-safe SDKs, available for React, Vue, Next.js, Node.js, and more. A simple hook like
useFeature("my-new-feature")checks if a feature is enabled for the current user or company. - Target and Rollout: From the Bucket dashboard, you can control the feature's release. Roll it out to specific users, entire companies, or dynamic segments based on attributes like subscription plan (e.g., 'Pro' or 'Enterprise'). You can perform gradual rollouts to a percentage of your user base to monitor impact.
- Test and Gather Feedback: Use the local development toolbar to toggle features on and off for testing. For beta features, Bucket provides an in-app feedback widget, allowing users to report issues or make suggestions directly. This feedback is then piped into your Slack or Linear, linking it directly to the feature and development team.
- Automate Cleanup: Once a feature is fully launched and the flag is no longer needed, Bucket's AI will detect its obsolescence and create a PR for its removal, which you simply need to review and merge.
Core Features of Bucket
- AI Flag Cleanup: Automatically identifies stale flags and creates PRs in GitHub to remove them, reducing technical debt.
- Company-Level Controls: Natively supports targeting and segmenting by company, perfect for B2B SaaS products.
- Strong Type-Safety: Leverages TypeScript to prevent runtime errors from invalid flag configurations.
- Beta Release Workflow: An integrated system to flag features, gather in-app user feedback, and track adoption metrics.
- Deep Integrations: Seamlessly connects with Linear, Slack, GitHub, and modern code editors (MCP).
- Developer-First Experience: Offers a powerful CLI, a local testing toolbar, and intuitive SDKs to minimize workflow disruption.
- Advanced Targeting: Roll out features based on complex rules, user attributes, or company segments like subscription plans.
- Remote Configuration: Change flag status in real-time without deploying new code.
Use Cases for Bucket
Bucket is ideal for development and product teams at SaaS companies looking to improve their feature release process. Key use cases include:
- Safe Production Testing: Deploying new features to a small subset of internal users or friendly customers to catch bugs before a wider release.
- Phased Rollouts: Gradually releasing a major feature to an increasing percentage of users while monitoring performance and stability.
- Subscription-Based Access: Tying new features to specific pricing tiers (e.g., making a feature available only to 'Enterprise' plan customers).
- Structured Beta Programs: Managing a beta release from start to finish, including user invitation, in-app feedback collection, and tracking adoption rates.
- Reducing Technical Debt: Using the AI cleanup feature to maintain a clean and manageable codebase by automatically removing old flags.
Advantages of Bucket
Compared to homegrown solutions or all-in-one tools, Bucket offers significant advantages. Its purpose-built nature for SaaS and TypeScript provides a superior developer experience. The AI-powered cleanup is a unique and powerful feature that saves significant engineering time. The deep integration with tools like Linear creates a cohesive workflow from issue tracking to feature release and feedback. Finally, its focus on company-level management makes it a much better fit for B2B products than user-centric alternatives like LaunchDarkly or PostHog.
Pricing and Plans
Bucket offers a freemium pricing model designed to scale with your needs.
- Starter Plan: $0/month. Includes unlimited seats, 1,000 Monthly Tracked Users (MTUs), 3 environments, and core integrations with Linear and Slack.
- Pro Plan: Starts at $125/month ($100/month if paid annually). Includes everything in Starter, plus up to 10,000 MTUs, unlimited environments, user permissions, bulk management, and the signature AI flag cleanup feature.
- Enterprise Plan: Custom pricing. Includes all Pro features plus custom MTUs, SAML SSO, migration support, a dedicated Slack channel, and other enterprise-grade security and support features.
Bucket also contributes 1% of subscriptions to CO₂ removal through Stripe Climate.
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