VSCO Overview

VSCO is a comprehensive ecosystem designed for the modern creator, from aspiring photographers to seasoned professionals. It transcends a simple editing app, offering a unified platform that combines advanced photo and video editing tools, a global community for inspiration and connection, and a suite of business features to help photographers grow their careers. At its core, VSCO champions creative expression, providing high-quality presets and cutting-edge technology like AI-powered object removal to help users define and refine their unique visual style. Whether on mobile or desktop, VSCO provides a seamless workflow to create, share, and monetize your passion for photography.

How to use VSCO

Start by capturing photos directly within the VSCO app using live presets or importing your existing images and videos. Dive into the editor to explore over 200 presets, including vintage film emulations. Fine-tune your edits with precision tools like HSL, Contrast, and Grain. Leverage AI features like the Remove tool to clean up compositions. For videos, you can trim, crop, and apply the same artistic filters. Once your work is polished, share it to your VSCO profile, curate it into Galleries, or write a Blog post to tell the story behind the image. Engage with the community by joining Spaces, reposting inspiring work, and connecting with other creators. Professionals can take it a step further by building a portfolio with VSCO Sites, managing clients with VSCO Workspace, and finding job opportunities on VSCO Hub.

Core Features of VSCO

Advanced Photo & Video Editing: Access over 200 high-quality presets, including exclusive Pro presets with advanced controls. Utilize tools like Film FX, Grain, HSL, and an AI-powered Remove tool for object removal. The video editor supports slo-mo, trimming, and layering.
Seamless Cross-Platform Workflow: Edit on the go with the mobile app (iOS & Android) or use the VSCO Studio on your desktop web browser, which integrates with Adobe Lightroom for a flexible workflow.
Creative Community & Inspiration: Build a beautiful profile, curate your work in Galleries, and share deeper stories with Blogs. Join VSCO Spaces to connect with photographers on shared interests, and discover new work through a curated feed.
Professional Business Tools: VSCO Workspace offers studio management software and CRM tools. VSCO Sites allows you to create a professional portfolio website that syncs with your profile. Client Spaces provide a private way to share work and get feedback.
Exposure and Opportunities: VSCO Hub connects photographers with brands and businesses for paid gigs. Pro members get opportunities for features on VSCO's channels and participation in real-world events.
AI-Powered Creative Tools: Use VSCO Canvas to create AI-powered mood boards for planning photoshoots, and leverage AI-assisted search in VSCO Hub to find the right talent.

Use Cases for VSCO

Social Media Creators: Quickly enhance photos and videos with unique, professional-looking presets for platforms like Instagram, creating a consistent and appealing aesthetic.
Professional Photographers: Manage their entire business workflow, from client communication and project management in Workspace to delivering final images in Client Spaces and showcasing their portfolio on a VSCO Site.
Hobbyist Photographers: Experiment with different styles, develop their creative voice, and connect with a supportive community of peers for feedback and inspiration.
Brands and Agencies: Discover and hire talented photographers for campaigns and projects through VSCO Hub, using AI-assisted search to find the perfect style.

Advantages of VSCO

All-in-One Platform: Combines editing, community, portfolio building, and business management, eliminating the need for multiple separate tools.
Superior Aesthetics: Renowned for its high-quality, film-like presets that provide a sophisticated and timeless look.
Authentic Community: Fosters a genuine environment for creative expression and connection, free from the pressures of likes and follower counts found on other platforms.
Career Growth: Provides tangible tools and opportunities for photographers to transition from hobbyists to professionals.
Cutting-Edge Technology: Continuously innovates with AI features that simplify complex editing tasks and enhance the creative process.

Pricing and Plans

VSCO operates on a freemium model with several membership tiers:
Starter: A free plan for beginners to explore basic VSCO tools, including a limited selection of presets and standard editing adjustments.
Plus: Aimed at photographers looking to easily edit and share their work. This tier unlocks the complete preset library (200+), advanced editing tools like HSL, and video editing capabilities.
Pro: Designed for professionals seeking to promote their work and connect with brands. It includes all Plus features, plus Pro-exclusive presets, VSCO Sites for portfolio building, and access to professional opportunities.
Workspace: The most comprehensive plan for professional photographers and event pros, offering a full suite of studio management software (CRM, client galleries, automation) to run their business efficiently.
Free trials are typically available for the Plus and Pro plans.

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Traffic

Latest traffic

Monthly visits17.9M

Avg visit duration2:13

Pages per visit6.72

Bounce rate35.9%

Status

Rising+5.9%vs previous month

Updated at 2026-06-15

Monthly traffic trend

Geography

Top 5 countries / regions

🇺🇸United States
47.7%
🇧🇷Brazil
22.8%
🇨🇦Canada
17.4%
🇳🇴Norway
6.3%
🇨🇴Colombia
5.8%

Traffic sources

Source type	Percentage
Direct	92.4%
Referral	6.3%
Email	1.3%

Total

100%

Direct92.4%

Referral6.3%

Email1.3%

Top keywords

Keyword	Cost per click
visco	$0.40
vsci	$0.52
vsco	$0.45
vsco search	$1.31
vsxo	$0.46

VSCO Videos on YouTube