WowTo

WowTo is a revolutionary AI video creation platform specifically engineered to simplify the production of how-to videos, customer support tutorials, and internal training materials. It empowers businesses to move away from traditional, text-heavy documentation towards a more engaging and effective video-first approach. By leveraging artificial intelligence, WowTo automates and streamlines the video creation process, making it accessible to anyone, regardless of their video editing experience.

The platform's core mission is to enhance user engagement and knowledge retention, citing that viewers retain 95% of a message from a video compared to just 10% from text. This makes it an invaluable tool for customer support teams aiming to reduce ticket volume, product managers looking to improve user adoption, and HR departments seeking to create effective onboarding content. WowTo enables the creation of a comprehensive, self-serve video knowledge base that provides users with 24/7 access to answers, significantly improving customer satisfaction and operational efficiency.

How to use WowTo

WowTo offers multiple flexible workflows to create videos, catering to different needs and existing assets:

1. Using the Chrome Extension: The most direct method is to use the WowTo Chrome Extension. Users can simply click 'Capture' to record their on-screen actions. WowTo automatically captures each step, allowing users to add text scripts for the AI to generate a natural-sounding voiceover. The video is generated almost instantly upon completion.
2. Importing Documents: If you have existing training materials in PDF or PPT format, you can import them directly into WowTo. The platform intelligently converts the slides or pages into video steps, ready for script addition and AI voiceover generation.
3. From Screen Recordings: Users can upload rough screen recordings. WowTo's AI can process the recording, break it down into logical steps, and even auto-convert the user's own voice into a polished text script, which can then be used to generate a clean AI voiceover in multiple languages.
4. Creating from Scratch: For full creative control, users can build a video from the ground up. This involves importing their own images or video clips for each step, typing the corresponding script, and letting the AI generate the final video.
5. Importing Existing Videos: Teams already using platforms like Loom or Synthesia can import their existing videos into WowTo to house them within a centralized, branded video knowledge base.

Core Features of WowTo

• AI-Powered Video Generation: Automatically creates step-by-step videos from screen captures, text, presentations, or existing recordings.
• Multilingual AI Voiceovers & Subtitles: Instantly generate high-quality voiceovers and subtitles in numerous languages, making content accessible to a global audience.
• Branded Video Knowledge Base: Centralize all instructional videos in a professional, searchable knowledge base hosted on a custom domain, with customizable themes to match your brand identity.
• In-App Help Widget: Embed a widget directly into your website or application to provide users with contextual, on-demand video assistance without them having to leave the page.
• Chrome Extension for Easy Capture: A browser extension that simplifies the process of recording step-by-step guides and workflows.
• Seamless Sharing and Embedding: Easily share videos via a direct link, export them as MP4 files for offline use, or embed them on websites, help centers, or internal portals.
• Integrations: Works with existing support channels like Intercom and Slack, allowing users to access the video knowledge base directly from their familiar tools.
• Interactive Video Player: A player designed for how-to content, featuring options to skip to specific steps and search within the video, saving viewers' time.

Use Cases for WowTo

WowTo is versatile and serves various departments within an organization:

• Customer Support: Create a self-service video help center to deflect common queries and reduce support ticket volume. Support agents can also create and share quick, personalized video tutorials in response to specific user issues.
• User Onboarding: Guide new users through your product's features with a series of in-app video tutorials, improving product adoption and reducing initial friction.
• Employee Training & HR: Develop standardized internal training materials, software walkthroughs, and onboarding videos for new hires, ensuring consistent and effective knowledge transfer.
• Sales & Marketing: Create compelling product demonstration videos and feature tutorials to showcase value to potential customers.

Advantages of WowTo

Choosing WowTo provides significant benefits over traditional methods. It drastically reduces the time and cost associated with video production. The multilingual capabilities allow businesses to scale their support and training globally with minimal effort. Furthermore, by offering a 24/7 self-service video resource, companies can enhance customer satisfaction and loyalty. The platform's focus on engagement helps ensure that information is not just delivered, but also understood and retained by the audience.

Pricing and Plans

WowTo operates on a freemium model, making it accessible for teams of all sizes.

• Free Plan: This plan is available forever and allows users to create up to 3 videos, each with a maximum duration of 2 minutes. Videos created under this plan will have a WowTo watermark, and the video knowledge base will display a 'Powered by WowTo' badge.
• Paid Plans (Plus & Business): For users requiring more capacity and advanced features, WowTo offers paid subscription plans. These plans typically include a higher number of video projects, longer video durations, removal of watermarks, custom branding options, and priority support. Users can upgrade from their account dashboard at any time.

WowTo encourages users to try the free plan before upgrading. Subscriptions can be canceled at any time before the next billing cycle, but refunds for active subscriptions are not provided.